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Marketing & Selling

Relationships Rule The World

Relationships are key to being in an authority business.

EPISODE NOTES

Relationships are key to being in an authority business.

Talking Points

  • How relationships manifest between clients and consultants
  • Different ways of connecting with people
  • The network effect
  • You may be surprised by how willing people are to talk if you approach them the right way
  • How connecting with one type of person can potentially open up a whole new branch of connections
  • Helping other people connect can help you build new relationships as well
  • How to set up systems that help you connect with other people

Quotable Quotes

“I’m pretty promiscuous on LinkedIn.” –JS

“Part of your relationship-building process has to fit with what you like, what you love to do.” –RM

“With social media, you can just explode your results 100 times over. You create the equivalent on Twitter especially, of these virtual rooms, these virtual cocktail parties.” –RM

“The more interesting people you’re connected with, I think, I just keep coming back to magic. It’s like magic. Magic happens.” —JS